In the world of online businesses – whether it is a website or a blog – the look and feel of your website plays an important role. Your website must look presentable along with the great content you’ve written.
In this article we’ll be discussing the 5 simple blog design tweaks that’ll skyrocket your traffic. No matter if you’re satisfied with the design of your website or you’re looking for a good layout for your website, you should try out these 5 tweaks on your website. These changes would result in an increment in your current traffic.
Just apply the following five tweaks and you’ll see awesome results.
1) Fewer High-Resolution Images
High-Resolution images look good but they can make your website way too slow. If people use older devices or browsers to visit your website, these images can create problems in loading the website.
Mostly users are in a hurry, they won’t wait longer for your website to load. If your website won’t open in a few seconds on their device they will probably click away and never return.
Moreover, Google also put penalty on the websites that take more than 1.5 seconds to load.
Try not to include high-resolution images and sliders on your website. Use small and compressed images instead. If you want to display your images, you can use gallery section for this purpose.
2) Floating Share Buttons
You must add sharing buttons in your website to increase its growth.
They give your users the opportunity to share their thoughts about your website on different social media sites with only one click.
They also make your content to get viewed and shared by many people.
The best way is to add the floating share buttons in your post so that they will move down with the page as your visitors scroll down your post. So the readers can easily access them in the middle of the post if they decide to share your post on Facebook or Twitter etc.
This is because if they will be at the top of the post, your reader won’t go back to the top to share it. If they will be at the bottom of the post, visitors may not see them.
3) Fewer Widgets and Plugins
Though the widgets and plugins make your website look better, but they have the same problem as with the high-resolution images. Having a lot of widgets and plugins can make your website slow.
Again this will lead you towards the risk of getting penalized by Google.
It doesn’t means that you stop using widget or plugins. No. you can use only the ones that are necessary for your website. Only use those widgets and plugins that will keep your visitors engaged with you and your content.
Don’t use the widgets that take your visitors off your website. For example, weather widget, latest tweets widget etc.
Try to keep yourself limited to only 10 to 15 total plugins and widgets.
Keep your website layout clean and simple, so that it will not distract the visitors to take the actions that you want them to take.
4) A Feature Box in the Header
This tweak is really important, so if you’re not going to do all other changes, make sure to try this one.
Add a feature box below the header of your website.
A feature box is mainly a “call-to-action” box, which grabs the attention of your visitors. It lies across the top of the page and offers a persuasive and irresistible incentive to the visitors to sign up to mailing list.
The “subscribe to” widget and other sign up forms on the sidebar is not effective anymore, people are used to ignore them.
This tweak will help you in growing the number of your subscribers. It will give you 5 to 10 times more positive result than the typical sidebar box offering newsletters.
You can grow your subscribers in less time by using feature box.
5) Simplify Your Header and Navigation
The area of your website that the visitor sees first is called “above the fold” area. This area mainly includes the header and top of the home page of your website. Whether the visitors see anything else on your website or not, but they will see the top of your home page.
You’ll need to utilize this area wisely.
Add your logo and the menu in a single top bar. In this way, you’ll be able to add the feature box below the header. Make sure that the visitor should be able to read at least the title of your latest post.
Make sure to write small labels for your menu tabs, so that your visitors won’t get confused while visiting your website. For example, write “About” instead of “Check me out here”.
So, these were the five tweaks that you can use to turn your website into a traffic generating machine. You can start from today and change the layout of your website according to this article, to gain unimagined results.
Don’t forget to share your experience with us, if it was helpful or not?
Edited by AJ